Meet Lisa,
Lisa is one of the millions of moderate white women in America who are targeted with disinformation
that triggers fear and resentment.
Misleading messages on social media are pulling her away from progress.
And toxic polarization is undermining our democracy.
Our elections are determined by razor thin margins and fraught with unrest; our democracy
is at a tipping point.
We need women like Lisa to join us now.
Lisa believes in the things we all need, like access to healthcare and action on climate
change.
But she doesn’t reliably vote that way yet.
There are too many women like Lisa to ignore.
They’re the biggest and most persuadable voting bloc.
When more women like Lisa join a multi-racial coalition for progress, we all win.
We don’t need all 13 million of these women like Lisa to join us; just a fraction of one
percent where it counts most.
At Galvanize Action, we use neuroscience, behavioral psychology, and data science to
identify persuadable voters like Lisa, understand what holds them back, and persuade them to
move toward progress for all.
In 2020, Lisa saw a message crafted just for women like her, and it inspired her to vote
for progress.
Millions of other women saw messages tailored to them too.
Where we worked, progress won.
The time is now to protect our democracy.
Join us as we build an America that works for everyone, together.